Tuesday 14 June 2011

Grey Brazil

“Only the Exceptional Last” is the slogan for these great print ads made by the creatives of Young&Rubicam Tel Aviv for blender brand Magimix. Recreating famous art masterpieces with fruit and vegetables – cool concept. 





Advertising Agency: Shalmor Avnon Amichay/Y&R Interactive Tel Aviv, Israel
Chief Creative Officer: Gideon Amichay
Executive Creative Director: Tzur Golan
Creative Director: Yariv Twig
Art Director: Alon Zaid
Photographer: Yoram Aschheim

grey Brazil - Noise Cancelling Headphones - 3M


“This is a graphic film, where we use the skylines of large cities in the world, and sounds related to each one of them. Each sound triggered a building skyline simulating waves sound. After the product is revealed the wave sound turns off.”

Advertising Agency: Grey, São Paulo, Brazil
Executive Creative Directors: Guy Costa, Alexandre Scaff
Art Director: Daniel Prado
Copywriter: Alexandre Scaff
Illustrator: Leandro Esparca
Published: April 2011